Creative Strategist
Job Description
- Lead the translation of client briefs into strong creative concepts, brand narratives, and content strategies.
- Oversee trend research, audience behavior analysis, and platform insights (TikTok, Instagram, YouTube, etc.) to guide innovative campaign directions.
- Drive the development of campaign messaging, storytelling, and visual identity to ensure creative excellence.
- Supervise the creation of pitch decks, moodboards, and editorial plans, ensuring alignment with brand objectives.
- Provide creative direction and mentorship to designers, copywriters, and content creators, fostering a culture of innovation and collaboration.
- Collaborate cross-functionally with strategy, media, and project management teams to deliver impactful campaigns.
- Act as a key creative partner for clients, presenting ideas with confidence and building strong long-term relationships.
- Ensure all creative output meets high standards of quality, consistency, and brand alignment.
- Champion innovation by exploring new platforms, formats, and technologies to keep the agency’s work ahead of industry trends.
- Evaluate campaign performance, distill insights, and translate learnings into future creative strategies.
- Manage multiple projects and deadlines, ensuring smooth project execution and client satisfaction.
Requirements
- Proven experience (3+ years) in creative strategy, branding, or digital marketing, with at least 1 years in a leadership/managerial role.
- Strong portfolio showcasing concept-to-execution creative campaigns.
- Exceptional communication, storytelling, and presentation skills.
- Deep understanding of social media trends, content formats, and evolving digital landscapes.
- Strategic thinker with the ability to balance creativity, client needs, and business goals.
- Strong grasp of design principles, content strategy, and advertising best practices.
- Inspirational leader with the ability to mentor creative teams and foster innovative thinking.
This role is part of our Talent Pool. If your profile matches, we may reach out to you now or for future opportunities.
Requirements Skill
Digital MarketingCreative DirectionCreative WritingStrategic PlanningStrategyContent StrategyBusiness StrategyDigital StrategyMarketing StrategyCommunication SkillsBrand StrategySocial Media Strategy