{"id":24482,"date":"2024-06-21T10:18:36","date_gmt":"2024-06-21T10:18:36","guid":{"rendered":"https:\/\/bolehdicoba.com\/?p=18301"},"modified":"2024-06-21T10:18:36","modified_gmt":"2024-06-21T10:18:36","slug":"wajib-tau-ini-5-jenis-youtube-ads-yang-sering-muncul","status":"publish","type":"post","link":"https:\/\/bolehdicoba.com\/id\/news-blog\/wajib-tau-ini-5-jenis-youtube-ads-yang-sering-muncul\/","title":{"rendered":"Wajib Tau! Ini 5 Jenis YouTube Ads yang Sering Muncul"},"content":{"rendered":"
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Pernah penasaran nggak sih kenapa platform <\/em>YouTube berisi banyak iklan berseliweran? Ini dikarenakan YouTube jadi salah satu social network <\/em>terpopuler di dunia dengan pengguna aktif yang mencapai 2,5 miliar setiap bulannya. <\/p>\n\n\n\n

YouTube cuma kalah dari Facebook di urutan pertama yang mempunyai pengguna aktif sebanyak 2,9 miliar. Dengan basis pengguna yang besar itu, nggak heran kalau banyak advertiser <\/em>yang memanfaatkan YouTube untuk menampilkan iklan. <\/p>\n\n\n\n

Platform <\/em>berbasis video itu pun memang punya layanan iklan bernama YouTube ads <\/em>yang bisa digunakan oleh advertiser <\/em>untuk mencapai objective marketing mereka. YouTube ads <\/em>sendiri berisi banyak jenis atau format yang bisa dipilih sesuai kebutuhan.<\/p>\n\n\n\n

Nah, kalau kamu tertarik untuk beriklan di YouTube, simak dulu artikel ini. Kita akan membahas 5 jenis atau format YouTube ads <\/em>yang mungkin belum kamu tau. Scroll down, Buddies!<\/em><\/p>\n\n\n\n

1. In-Feed Video Ads<\/em><\/h2>\n\n\n
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Jenis YouTube ads <\/em>pertama ada in-feed video ads<\/em>. Kamu bisa menemukan jenis iklan ini di search results, home feed, <\/em>dan watch next<\/em>. In-feed video ads<\/em> butuh pengoptimalan search engine optimization<\/em> (SEO) karena formatnya display<\/em>, bukan video. Jadi, pastikan kamu mengoptimalkan SEO agar iklan kamu muncul di posisi teratas.<\/p>\n\n\n\n

2. Skippable In-Stream Ads<\/em><\/h2>\n\n\n
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Sesuai namanya, jenis YouTube ads <\/em>satu ini adalah iklan yang bisa di skip <\/em>atau dilewati saat sebelum, selama dan setelah video diputar. Nggak sedikit audiens yang cenderung memilih opsi skip <\/em>iklan untuk melanjutkan tontonannya. Karena kecenderungan itu, kamu wajib membuat video iklan yang menarik agar audiens mau menonton iklan kamu sampai habis. <\/p>\n\n\n\n

3. Non Skippable In-Stream Ads<\/em><\/h2>\n\n\n
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Berbanding terbalik dengan jenis YouTube ads <\/em>sebelumnya, non skippable in-stream ads<\/em> nggak menyediakan opsi skip <\/em>untuk audiens. Biasanya durasi iklan jenis YouTube ads <\/em>satu ini berkisar 15-20 detik. Tujuannya nggak lain untuk menyampaikan message <\/em>yang kuat kepada audiens.<\/p>\n\n\n\n

4. YouTube Masthead<\/em><\/h2>\n\n\n\n

YouTube masthead <\/em>adalah jenis iklan berbentuk banner <\/em>video berukuran besar yang sering kamu lihat di beranda YouTube. Banyak yang menilai kalau jenis YouTube ads <\/em>satu ini cukup efektif untuk meningkatkan brand awareness<\/em> karena jangkauannya yang luas dan ukurannya yang besar. Berkat tingginya efektivitas iklan ini, biaya yang perlu dikeluarkan pun nggak murah, Buddies<\/em>. <\/p>\n\n\n\n

5. Overlay Ads<\/em><\/h2>\n\n\n\n

Terakhir dan yang nggak kalah populer juga adalah overlay ads<\/em>. Jenis YouTube ads <\/em>satu ini berbentuk banner <\/em>dan letaknya ada di bagian bawah video yang sedang kamu putar. Biasanya overlay ads<\/em> dimanfaatkan untuk mengarahkan audiens ke website <\/em>kamu demi meningkatkan traffic<\/em>. <\/p>\n\n\n\n

Nah, itulah pembahasan tentang YouTube ads <\/em>dan beberapa jenisnya. Jadi, kamu mau ngiklan pake jenis YouTube ads <\/em>yang mana nih, Buddies<\/em>? Apapun jenis yang dipilih, pastikan iklan kamu eye-catching<\/em> dan punya message <\/em>yang kuat agar menarik perhatian audiens, ya. <\/p>\n\n\n\n

Kalau mau dapetin hasil yang maksimal, kamu juga bisa loh mengkombinasikan iklan di platform <\/em>lain yang nggak kalah populer, seperti Meta. Dengan strategi dan placement <\/em>yang tepat, objective marketing<\/em> yang kamu punya berpotensi tercapai!<\/p>\n\n\n\n

Hubungi Boleh Dicoba Digital (BDD)<\/strong><\/a> untuk membantu kamu menjalankan iklan di platform-platform digital<\/em>. Kita punya service digital ads<\/em> yang bisa membantu kamu mengoptimasi performa iklan dan menyelesaikan segala isu terkait campaign<\/em>. <\/p>\n\n\n\n

BDD juga dikenal sebagai open dashboard agency <\/em>loh. Artinya, kamu bisa memonitor langsung uang yang udah dikeluarkan larinya kemana lewat dashboard <\/em>kita. <\/p>\n\n\n\n

Service digital ads <\/em>BDD sendiri sampai sekarang udah dipercaya oleh lebih dari 400 klien loh. Kamu kapan nih, Buddies? Kalau tertarik, langsung aja hubungi kita atau klik Digital Ads BDD<\/strong><\/a> untuk dapetin info selengkapnya. <\/p>","protected":false},"excerpt":{"rendered":"

Kamu tau nggak sih kalau YouTube ads itu ternyata banyak jenisnya loh. Penasaran ada apa aja? Yuk cek artikel ini, Buddies!<\/p>","protected":false},"author":1,"featured_media":18875,"comment_status":"open","ping_status":"open","sticky":false,"template":"blog-custom.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[1027,1028,1029,584],"class_list":["post-24482","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-5-minutes-essentials","tag-contoh-youtube-ads","tag-jenis-youtube-ads","tag-youtube-ads-adalah","tag-youtube-adsense"],"acf":[],"yoast_head":"\nWajib Tau! Ini 5 Jenis YouTube Ads yang Sering Muncul<\/title>\n<meta name=\"description\" content=\"Kamu tau nggak sih kalau YouTube ads itu ternyata banyak jenisnya loh. Penasaran ada apa aja? 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