{"id":24498,"date":"2024-07-29T08:33:48","date_gmt":"2024-07-29T08:33:48","guid":{"rendered":"https:\/\/bolehdicoba.com\/?p=18789"},"modified":"2024-07-29T08:33:48","modified_gmt":"2024-07-29T08:33:48","slug":"mengulik-pengalaman-creative-professional-dari-vp-performance-marketing-bdd","status":"publish","type":"post","link":"https:\/\/bolehdicoba.com\/id\/news-blog\/mengulik-pengalaman-creative-professional-dari-vp-performance-marketing-bdd\/","title":{"rendered":"Mengulik Pengalaman Creative Professional dari VP Performance Marketing BDD"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/bolehdicoba.com\/wp-content\/uploads\/2024\/07\/ARTIKEL_HERO_JULI-03-1-1024x767.jpg\" alt=\"\" class=\"wp-image-18793\" width=\"768\" height=\"575\"\/><\/figure><\/div>\n\n\n<p>\u2018<em>Content is king<\/em>\u2019 Pernah denger ucapan itu? Ucapan itu merepresentasikan kalau konten jadi salah satu bagian dari strategi <em>marketing <\/em>yang efektif bagi semua bisnis di era digital ini. Banyak bisnis yang udah ngerasain langsung efek dari <em>content marketing<\/em> loh. Gak percaya? Cek data di bawah ini!<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>67% <em>marketers <\/em>mengungkapkan kalau <em>content marketing <\/em>meningkatkan <em>leads <\/em>mereka.<\/li><li>Menurut 80% konsumen di industri B2B, konten bisa membantu mereka mengenal produk suatu <em>brand<\/em>.<\/li><li>97% <em>marketers <\/em>yang disurvei oleh Semrush mencapai kesuksesan lewat <em>content marketing<\/em> mereka di 2023.\u00a0<\/li><\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>Tapi, proses pembuatan konten nggak bisa lepas dari sosok <em>creative <\/em>di belakangnya, <em>Buddies<\/em>! Perlu ada <em>creative professionals<\/em> yang bisa meracik suatu konten agar kontennya nggak cuma menarik secara visual, tapi <em>message-<\/em>nya pun tersampaikan.<\/p>\n\n\n\n<p>Nah, di artikel kali ini kita bakalan ngobrol-ngobrol dengan Muhammad Juandi selaku VP <em>Performance Creative<\/em> di Boleh Dicoba Digital (BDD). Mas Juan bakal jelasin panjang lebar tentang pengalamannya sebagai seorang <em>creative professional<\/em> selama 15 tahun berkarir di industri kreatif.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Apa pengalaman seru Mas Juan beberapa tahun terakhir ini?<\/h2>\n\n\n\n<p><em>Di 5 tahun ke belakang mungkin pengalaman pertama cobain international campaign ya. Kebetulan ada kesempatan buat bantuin campaign dari Indonesia sampai ke ASEAN. Terus kalau untuk satu tahun terakhir mungkin crafting from the scratch sih, jalanin performance creative di BDD.<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. Menurut Mas Juan, <em>what does it takes to be creative professional <\/em>supaya bisa terus <em>survive<\/em> di industri ini? <\/h2>\n\n\n\n<p><em>Simple sebetulnya, yaitu harus agile. Menurut saya dengan agile no matter what happens in this market of industry you can survive a lot sih.\u00a0<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3. Ada gak hal yang jarang dibahas, tapi penting banget untuk dimiliki seorang <em>creative professional<\/em>?<\/h2>\n\n\n\n<p><em>Kepo. Karena kalau kamu nggak punya kepo, biasanya nggak ada curiosity sebaik itu di brand. Jadi jatuhnya jalanin campaign itu ya cuma sejalannya aja. Tapi kalau dengan perasaan kepo bikin kita ingin curious dan terus penasaran gitu. Jadi menurut saya kepo itu penting sih, terutama buat client.<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">4. Sumber belajar <em>as a creative professional<\/em> versi Mas Juan?<\/h2>\n\n\n\n<p><em>Podcast. Karena dengan podcast kita punya banyak POV sih dan bisa didengerin kapanpun. Jadi, dengerin podcast pastinya bakal nambah pengetahuan sekaligus inspirasi.<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5. Sepenting apa <em>creative development <\/em>bagi <em>brand<\/em> di luar sana?<\/h2>\n\n\n\n<p><em>Sepenting nafas. Karena brand tanpa creative development hanya akan jadi produk tanpa pesan.<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">6. Kenapa <em>brand<\/em> di luar sana harus pake <em>services creative development <\/em>BDD?<\/h2>\n\n\n\n<p><em>Karena tim creative development BDD itu lebih menekankan pada high attention to the target dan pastinya dikerjakan secara intens. Dengan model dan value itu, kita bisa lebih banyak menggaet audiens, tapi kita juga intens terhadap brand dan market nya.&nbsp;<\/em><\/p>\n\n\n\n<p>Nah, itu tadi obrolan kita dengan Mas Juan selaku VP <em>Performance Creative<\/em> di BDD terkait pengalamannya sebagai <em>creative professionals<\/em>. Seru banget ya, <em>Buddies<\/em>?\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Kembangin <em>Brand Message<\/em> Kamu dengan <em>Creative Service<\/em> BDD!<\/h2>\n\n\n\n<p>Dilihat dari obrolan dengan Mas Juan, ternyata <em>creative development<\/em> cukup berperan krusial ya untuk memperlihatkan <em>brand message<\/em> kepada target audiens.&nbsp;<\/p>\n\n\n\n<p>Jadi, mulai sekarang, kalau kamu butuh bantuan dalam mengembangkan <em>brand message<\/em> kamu, hubungi kita aja! <a href=\"https:\/\/bolehdicoba.com\/id\/\"><strong>Boleh Dicoba Digital (BDD)<\/strong><\/a> punya <em>service creative<\/em> yang bisa membantu <em>brand <\/em>kamu dalam pembuatan konten atau <em>campaign <\/em>yang menarik dari sisi visual sampai <em>message <\/em>nya.&nbsp;<\/p>\n\n\n\n<p>Apalagi tim <em>creative <\/em>BDD berisi orang-orang profesional yang udah berpengalaman di bidangnya. Jadi, kamu nggak perlu khawatir deh! Yuk, langsung aja hubungi kita atau klik <a href=\"https:\/\/bolehdicoba.com\/id\/services-performance-creative\/\"><strong>Creative Service BDD<\/strong><\/a><strong> <\/strong>untuk dapetin info selengkapnya.&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Gimana sih serunya berkarir sebagai creative professional? Intip pengalaman Mas Juan selaku VP Performance Marketing di BDD!<\/p>","protected":false},"author":1,"featured_media":24514,"comment_status":"open","ping_status":"open","sticky":false,"template":"blog-custom.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[1099,1100],"class_list":["post-24498","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-5-minutes-essentials","tag-creative-performance","tag-performance-creative"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mengulik Pengalaman Creative Professional dari VP Performance Marketing BDD!<\/title>\n<meta name=\"description\" content=\"Gimana sih serunya berkarir sebagai creative professional? 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