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First, you may think and also hear that email marketing is dead and a common concern for many people to run their marketing strategy. But that is not true! Email marketing is not dead and still strong until now if you can combine it with a good strategy.
The Magic of Email Marketing.
Well, a very frequent question is, how effective is using Email Marketing?
Based on online media reports, 40% of B2B companies use email marketing as one of their tools and drive the impact of their marketing success. For millenials, 73% also prefer to use email marketing as their way to communicate in business. And surprisingly, 99% of customers check their email every minute, it is by far the most preferred way to get updates from brands.
Email marketing has been around for so long and it continues to drive significant results for small businesses across the country.
If we are talking about what are the benefits of email marketing. The first thing that pops up in our mind is cost-effectiveness because if we compare it with traditional marketing, yes it is! Email marketing also provides an attractive return on investment (ROI). But, here are some of the magic that happens if you keep striving to grow your business with email marketing:
If you explore more about the magic that email marketing can bring to your business, it seems like it will never end! This powerful digital marketing tactic allows businesses of all sizes to reach and engage their audience, wherever they may be.