Posted on 14 Sep 2022
Back to main article
Posted on 14 Sep 2022

Niion

DIGITAL CAMPAIGN STRATEGY


Service they use

Share


As I sit here in shorts and a t-shirt, watching an 80º California summer day melt into a 75º California night, I feel only one thing The anxiety that I am already behind. For many of us, the 20 days from November 29th to December 19th (USPS’ last day to ship for guaranteed Christmas delivery) represent 50% or more of our total annual revenue. With those days now looming.

This extensive holiday strategy includes research from over $50M in advertising spend, $200M in revenue, and average ROAS lifts 2X. It also features original contributions from some of the world’s leading DTC brands and growth experts. But more than anything, I hope it contains peace. Peace from the fear, anxiety, and visions of missed deadlines. Peace that comes from not going at it alone. Peace in knowing that you’ve not only planned well but executed to perfection.

Client Chalange

Services

Instagram Stories are a form of media sharing that last only 24 hours from the time of posting. In addition, Stories only appear on profile pages and at the top of followers’ feeds as highlighted rings around a profile pic. Despite non-feed placement, IG users have adopted Stories more rapidly than other recent releases. And, for brands, Stories drive engagement far out of proportion to where they appear:


Every year, we start by reviewing our data from previous BFCM campaigns to recap what worked well and what didn’t. For example, IG Stories worked very well last year and we noticed that our most successful brands tend to boost acquisition spend in October and focus almost entirely on retargeting BFCM content throughout November. Then we’ll consider new opportunities to incorporate into our strategy, such as Facebook’s new Asset Customization options for Placements as well as Campaign Budget Optimization (CBO).

At BDD, we’ve always known that the greatest value we bring is our ability to reimagine how to design and develop software so the companies we work with can achieve their goals.

.

Digital Campaign Strategy

Instagram Stories are a form of media sharing that last only 24 hours from the time of posting. In addition, Stories only appear on profile pages and at the top of followers’ feeds as highlighted rings around a profile pic. Despite non-feed placement, IG users have adopted Stories more rapidly than other recent releases. And, for brands, Stories drive engagement far out of proportion to where they appear.

Creative Implementation

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Elementum magna ullamcorper ut pharetra. Eu, mauris volutpat metus consequat massa est adipiscing scelerisque. Porttitor diam at arcu faucibus laoreet et. Mi phasellus volutpat varius et in dignissim ipsum. Mauris volutpat amet nibh diam nullam ipsum et vel. In mattis elit proin sit donec risus in elementum posuere. Facilisi massa vulputate lacus dolor scelerisque rhoncus massa.

SEO Result

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Elementum magna ullamcorper ut pharetra. Eu, mauris volutpat metus consequat massa est adipiscing scelerisque. Porttitor diam at arcu faucibus laoreet et. Mi phasellus volutpat varius et in dignissim ipsum. Mauris volutpat amet nibh diam nullam ipsum et vel. In mattis elit proin sit donec risus in elementum posuere. Facilisi massa vulputate lacus dolor scelerisque rhoncus massa. Quam egestas et fames porta vulputate dui sed aliquet potenti. Parturient magna augue malesuada mauris.
Mi phasellus volutpat varius et in dignissim ipsum. Mauris volutpat amet nibh diam nullam ipsum et vel. In mattis elit proin sit donec risus in elementum posuere. Facilisi massa vulputate lacus dolor scelerisque rhoncus massa. Quam egestas et fames porta vulputate dui sed aliquet potenti. Parturient magna augue malesuada mauris.

Related Article

28 Mar 2024

Mengulas Mockup Beserta Kelebihan dan Kekurangannya, Bisa Tebak?

Mockup jadi tool penting dalam dunia desain. Tapi kamu tau nggak sih kelebihan dan kekurangannya? Kalau belum, cek artikel ini ya!

Read More
22 Sep 2022

Cleo Pure Water

Read More
22 Sep 2022

Holycow

Read More
Want to know more?

Want to know more?

Fill out this form below & consult with us!