M231
Fashion
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Request
Action
Male fashion brand (mid-low market) needs branding and expecting 6x ROAS Increase
- Rebranding (done by our referred partner)
- Campaign with Micro KOLs
- Budget capping when ROAS low, even during peak times.
Digital Campaign Strategy
What we’ll repeat
- IG follower growth from 3k to 261k and counting.
- Avg ROAS 6-8x with no promo and 22x during promo period
- Branding, Social Media Management, and Customer service are crucial. They keep people coming!
- Must cap budget based on the brands currents ROAS rather simply following general market condition